Privacy Policy

Last Updated: 2 October 2025

At SD Transportation Services ("we," "us," or "our"), we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data when you:

It also explains your rights under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

By using our Website or services, you consent to the collection and use of your information in accordance with this Privacy Policy.

1. Information We Collect

1.1 Personal Information Provided by You

When using our services or completing forms, we may collect:

  • Name, email address, phone number, and postal address

  • Booking details including service type, date/time, vehicle or item information, and special requests

  • Payment information (processed securely through third-party payment providers)

1.2 Information Automatically Collected

When you visit our Website, we may collect:

  • IP address, browser type/version, operating system

  • Pages visited, referral source, time spent on pages, and navigation paths

1.3 Cookies and Tracking Technologies

We use cookies and tracking technologies to improve your experience:

  • Google Analytics: Measures Website traffic and usage patterns

  • Webador tracking: Monitors form submissions and Website interactions
     You can manage cookies via your browser settings. For more detail, see our [Cookies Policy].

2. How We Use Your Information

We process personal data for the following purposes:

2.1 To Provide Services

  • Process bookings and coordinate transportation, delivery, or other services

  • Send confirmations and updates related to services

2.2 Customer Support

  • Respond to inquiries, complaints, or other requests

2.3 Payment Processing

  • Process payments securely through third-party payment providers

2.4 Marketing Communications

  • With your explicit consent, send promotional emails, newsletters, or offers

  • You may opt-out at any time

2.5 Website Analytics

  • Understand Website usage and improve functionality

3. Legal Basis for Processing

We process your personal data on the following grounds:

  • Contractual necessity: To provide and manage your services

  • Legitimate interests: To improve our business and services, provided your rights are not overridden

  • Consent: For marketing or other optional services

  • Legal obligations: Compliance with tax, accounting, or legal requirements

4. Data Sharing

We may share your information with:

4.1 Service Providers

  • Third-party providers assisting with payments, IT, booking forms (e.g., Google Forms), or CRM systems

  • These providers are bound by confidentiality and data protection obligations

4.2 Legal Requirements

  • Disclose personal data when required by law or regulatory authorities

4.3 Business Transfers

  • In the event of a merger, acquisition, or sale of the business, personal data may be transferred to the new entity

5. International Transfers

  • Your data is generally stored and processed within the UK/EEA

  • If transferred outside the UK/EEA, appropriate safeguards (e.g., Standard Contractual Clauses) will be applied

6. Data Retention

  • Booking/service data: Retained for 7 years for accounting and legal purposes

  • Marketing data: Retained until you withdraw consent

  • Data is deleted or anonymized when no longer needed

7. Your Rights

Under UK GDPR, you have the right to:

  1. Access – Request a copy of your personal data

  2. Rectification – Correct inaccurate or incomplete data

  3. Erasure – Request deletion when data is no longer needed or consent is withdrawn

  4. Restriction of processing – Limit how your data is used in certain circumstances

  5. Data portability – Receive your data in a structured, machine-readable format

  6. Object – Object to processing for legitimate interests or direct marketing

  7. Withdraw consent – At any time, for any processing that relies on consent

Requests can be made by contacting info@sdtransportationservices.co.uk. We respond within one month as required by law.

8. Data Security

  • We implement appropriate technical and organizational measures:
    • Encryption of sensitive data

    • Access controls and secure storage

    • Regular security reviews

  • No method of electronic transmission is 100% secure; however, we take all reasonable measures to protect your data.

9. Complaints

  • If you have concerns about our processing of your personal data, contact info@sdtransportationservices.co.uk

  • If unsatisfied, you may lodge a complaint with the Information Commissioner’s Office (ICO): www.ico.org.uk

10. Changes to This Privacy Policy

  • We may update this policy due to legal, technical, or business developments

  • The latest version will always be posted on our Website with the "Last Updated" date

11. Contact

For questions or concerns about this Privacy Policy:

SD Transportation Services
 Email: info@sdtransportationservices.co.uk
 Address: 141 Station Road South, Walpole St Andrew, Wisbech, Norfolk, PE14 7LY